Amazon growth.
No retainers.
No agency spin.

I’m Brett Lemker, a 19-year e-commerce operator and former Amazon agency founder. I help brands scale profitably with data, precision, and systems built on contribution margin, not guesswork.

Tired of being pitched by an agency’s “Head of Growth” only to be handed off to a junior account manager who puts your account on autopilot? I work directly with you, no handoffs, no layers, no fluff. Just profit-driven strategy built on contribution margin.

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Brands advised

300+

Revenue managed

$500m

Years of experience

19

Why Trust Ajarro?

Experience that actually builds profit.

Every brand is different and so is every engagement. Whether you need a few high-impact hours or a dedicated strategic partner, Ajarro adapts to your stage, your goals, and your pace.

Work with me by the hour, or choose discounted 8-hour or 40-hour packages for deeper engagement. No retainers. No lock-ins. Just precise, operator-level execution when you need it.

In short, if there is a single service or “item” you need completed within the list of services, that is 100% doable.

Please note: I only take on a handful of clients at one-time so I can provide them with the attention and time they deserve; therefore, it’s highly probable I’ll go on a waitlist.

Every strategy, forecast, and audit is designed to protect one thing: your margin.

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The Anti-Agency Philosophy

Agencies overpromise, underdeliver, and hide behind dashboards.

They chase vanity metrics instead of contribution margin, leaving you with bloated spend and empty results.

Brett Lemker replaces all that with profit-first strategy, transparent analytics, and direct operator execution. No retainers. No middle layers. No fluff.

“Brett isn’t just a consultant, he’s a partner who connects every decision to profitability.”

The problem isn’t Amazon: it’s agencies.

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Stratetic consulting & advisory

Task me with anything related to Amazon or e-commerce operations, strategy, or profitability.

You don’t rent my time
you leverage my 19 years of experience.

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What I Do

Strategy and execution for sustainable, profitable growth.

Brett delivers the precision of a VP-level strategist without the agency bloat, helping founders and investors make confident, profit-first decisions

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Operator Philosophy

Built on principles,
not packages.

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Ajarro operates by a few rules that agencies can’t and won’t follow:

  • Part of a website footer with contact information, navigation links, and legal notices on a dark background, showcasing the work of a Squarespace website designer

    Profit First:

    Growth means nothing without contribution margin.

  • Computer screen showing a black-and-white vintage-style image of people dancing with a play button for the video "ARIA MELODY - 30 June 2025," created by a Squarespace website designer

    Precision Over Promises:

    Forecasts, not fluff.

  • Website homepage for web designer Mikkel Calmann with dark background, headline, paragraph, contact form, and call-to-action buttons, designed by a Squarespace website designer.

    Transparency Always:

    No hidden markups or retainer chains.

  • A pixelated black and white smiling face icon.

    Mentorship + Execution:

    You learn the why behind every move.

  • Black and white pixelated ampersand symbol.

    Direct Expertise:

    You work with me, not a team of juniors.

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No retainers. No bloat. Just results that compound.

Ready to discuss your needs? 

A 30-minute consultation can reveal your biggest opportunities for margin, clarity, and sustainable growth.

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